Privacy Policy – Kid World

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Kid World (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some cookies installed on your device. We also collect information on pages or products you view, referring websites or search terms, and interactions with the Site. This is called “Device Information”.

We collect Device Information using:

• Cookies – data files placed on your device with an anonymous unique ID.
• Log files – track actions on the Site (IP address, browser type, ISP, pages, timestamps).
• Web beacons/tags/pixels – electronic files that monitor browsing behavior.

When you make or attempt to make a purchase, we collect your name, billing and shipping address, payment info, email, and phone number. This is called “Order Information”.

“Personal Information” in this policy includes both Device and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use your Order Information to fulfill purchases, process payments, arrange shipping, and provide confirmations or invoices. Additionally, we use it to:

• Communicate with you
• Screen orders for risk/fraud
• Send updates, promotions, or ads as per your preferences

Device Information helps us screen for fraud (especially IP addresses), improve the Site, analyze customer behavior, and evaluate ad campaigns.

We also use Facebook Pixel and Google Analytics for retargeting and personalized ads.

SHARING YOUR PERSONAL INFORMATION

We may share your Personal Information with third parties to help use it as described above. For example:

• Shopify – our store platform
• Google Analytics – to analyze website usage

You can opt-out of Google Analytics using their browser tools.

We may also share your information if required by law or to protect our rights.

BEHAVIOURAL ADVERTISING

We use your information to deliver targeted advertising. You can learn more from industry sources on how personalized advertising works.

You can opt out of targeted advertising using the settings in:

• Facebook settings
• Google Ads settings
• Bing Ads preferences
• Email: click "unsubscribe" if you no longer want to receive emails from us
• Digital Advertising Alliance's opt-out portal

DO NOT TRACK

We do not alter our data collection when a Do Not Track signal is received from your browser.

CURRENCY DETECTION

By using our site, you agree to allow third parties to detect your location via your IP for currency conversion. A temporary cookie stores your selected currency for a consistent browsing experience.

YOUR RIGHTS

If you're a European resident, you have the right to access, correct, update, or delete the personal data we hold. To exercise your rights, contact us using the information below.

Your data may be transferred outside Europe, including to the United States and Canada, to fulfill our services.

DATA RETENTION

We retain your Order Information for our records unless and until you request deletion.

CHANGES

We may update this policy from time to time to reflect legal, operational, or service-related changes.

CONTACT US

For more information about our privacy practices, or to make a complaint, contact us by email:

📧 support@kidworld.shop